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OK so you get started in LifePath Unlimited, a great business and a great PRODUCT, you are given a cookie cutter landing page. Then you are told use THESE keywords, then YOU GET ON ADWORDS, and then YOU SPEND ALL YOUR MARKETING DOLLARS……..Hmmmmm sounds like the newb got his ass handed to em…….But it doesn’t [...]

Lifepath Unlimited Associates – Here Are 10 power-packed tips for writing high converting landing page copy: Tip #1: Write Benefit Oriented Headlines If you haven’t heard it before, your headline is the most important part of your copy. Your headline will make or break your whole sales process. A strong headline will have your visitor [...]

Whenever I’ve taken a look at PPC I’ve always gone to Google Adwords because they’re the obvious choice. They’re market leaders and I manage other advertising through them so it only seemed natural; but recently I’ve taken a few steps into Microsoft Adcenter and pitched these two systems against one another. Google Adwords seems a [...]