So everyone asks me this question. How do I approach marketing ? Well my answer is simply “Elementary My Dear Watson!”

You see I find a lot of marketers over complicate their marketing, jumping from one marketing platform or co-op to another. These marketers lack patience in allowing any one marketing method to manifest itself. I also find that the expectation of the marketer to be inconsistent with their own abilities. Here’s what I mean:

You generate leads or participate in a co-op (bad thing to do), You then get the lead on the horn, and what the hell do you say ? I have tested many marketers in their ability to adequately communicate, and the results are startling.

Advice No #1:

Record yourself on your presentation or initial follow up, then ask yourself WOULD YOU BUY FROM YOU ? I teach the methods of selling through questioning. Sounds simple right ? It’s Elementary My Dear Watson.

If you see you are talking through more than 50% of the call, you are doing it ALL WRONG. Recording yourself is key in providing this evidence you see, people don’t join opportunities because YOU TALKED THEM TO DEATH, they join because you CONNECTED. Connecting is important. Now the connection is not from sponsor to prospect but the other way around. PROSPECT TO SPONSOR connections are powerful, this means that the SPONSOR is asking only questions that would allow the PROSPECT TO OPEN UP, and when the prospect opens up to these questions, THEY ARE TALKING, and if they are TALKING, THEY ARE CONNECTING. The art of selling is by becoming an effective LISTENER not talking. Lets see it in ACTION.

Lets Use the Car Salesman example:

IMPORTANT QUESTIONS.

2 door or 4 door ?

Color ?

sedan or SUV ?

Monthly Payment Comfortable With ?

Now lets take these questions and make a conversation out of it USING MORE QUESTIONS.

2 door or 4 door ?

(4 door) —> Do you have a family ?

Do you have a family ? —> Are you looking for something with a high safety rating ?

Are you looking for something with a high safety rating ? —>How long is your commute to work ?

How long is your commute to work ? —> How many miles per gallon are you looking for ?

Do you see how questions can be incorporated to conversation ? The customer will be doing most of the talking. The customer will be opening up, the customer will feel like your have their best interest at heart. The customer has built a sense of trust and credibility with you.

Now this is just an example.

What you need to do now is write down 5 core questions related to your business, or prospects intent. Those 5 core questions can then be broken into sub groups with more questions related to the 5 core questions. What you now have is an arsenal of questions that incorporate your prospect, and encourages them to talk, and ultimately connect. Whats more important is that you do not come across as sale-sy, but more prospect-centric, and when you listen to the call (assuming you record it as well) you will find yourself talking less, but connecting MORE !!!!!!!

NOW TIME FOR MARKETING

Get Rich Quick is the thing of the 90′s when the internet was relatively young. The amount of money generated by share holders of the .com boom is basically the culprit to making the term synonymous with what is the world wide web. A lot of venture capitalist made “something for nothing” in the billions of dollars, simply based on the novelty of the .COM.

Nearly 20 years in commercial and consumer revolution .com is the norm. Businesses find themselves in ultra competitive arenas that we call the WORLD WIDE WEB.

SO THE GET RICH QUICK MANTRA IS DEAD.

How do you market this Top Tier Opportunities.

Here are your demographics.

Age 32 +

Computer Literacy: Low to Moderate

Income: 45K annually

Status: Married

Ethnic Mix: 63 % Caucasian, 22% African American, 9% Hispanic, 6% other

Marketing Competency: LOW

Now lets look at our demographics, despite computer literacy to be low, and racial representation to be disproportionate.

Marketing Competency, is the primary factor that

A: So called marketing systems emerge who pray on those who believe marketing on the internet is a simple push of a button away. e.g Carbon Copy Pro, Lifepath Pro, or any other platform.

B: No one ever truly learns how to market or even understands their demographics, AS THEY ARE ENGAGED IN BLIND MARKETING

C: Many people fail to truly build a self standing business.

SOLUTION

Understanding your domain.
The internet as intimidating the learning curve is, ask yourself this. How much is an education worth ? For guys like myself Jeremy Miner and many of you. Education is VALUABLE? Hell I put myself nearly 100K in the hole for an education. A Bachelors in Computer Science and a Master’s In Business Administration. The return of this education had been 100 fold

Now ask this. Is an education a real education on marketing worth the potential of 250K a year ? do the math, and you bet your ass it is. Once this is your focus, and you begin to take responsibility for every facet and operation of your business that is completely transparent and not dependent on some guy’s speculation that his system, method or approach will make you rich, via BLIND MARKETING is when you will finally and truly monetize.

Let’s make money guys, some SERIOUS MONEY. I have helped hundreds of associates, and the proof is in the pudding.
GET OFF YOUR ASS AND TAKE RESPONSIBILITY FOR 250K plus earnings

If you have questions give me a ring Contempo: 708-714-1680, and lets talk about how you can truly monetize and make a damn near killing in this Industry

The purpose of this blog is to motivate, stimulate and educate. I am in no way affiliated with Lifepath Unlimited, but act solely as a coach. I sort of adopt most of my clients, and act as their sponsor, since we know that some of these guys out there know nothing about leadership and building your business.

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Read more in this blog or CONTACT ME: I encourage it! Contempo at 708-714-1680 also check out our main domain Seo Services as we are a search engine optimization company focused on the direct sales niche. Our methods and approach are the reason why we are tops in industry specific Online Marketing Services and Search Engine Optimization